Binding: Misc.
Brand: BeneFit
Ingredients: Dioctyl Adipate, Octyl Stearate, Talc, Beeswax, Carnauba (Copernicia Cerifera) Wax, Petrolatum, Corn (Zea Mays) Oil, Octyl Palmitate, Propylene Glycol, Butylparaben, Ctiric Acid, BHA. May Contain: Titanium Dioxide, Iron Oxides.

What it is:An industrial-strength concealer.What it does:You name it, Benefit Boi-ing hides it: dark circles, boo-boos, broken capillaries...whatever you need to conceal.What else you need to know:Comes in three shades 01 Light, 02 Medium, 03 Dark; when in doubt, choose 02 Medium.

Customer Rating:
Summary: Concealer worth Investing In...
Comment: The Benefit line of cosmetics has really become one of my favorites. I'm more of a "less is better" type person who doesn't like to spend more than 10 minutes on make up in the morning. I'm also on a budget, and shelling out $$ for high-end cosmetics is tough for me to justify sometimes. I'm fortunate enough to have a Sephora in my neck of the woods where I can try things out to see how I like them. I can definitely say that I LOVE this concealer. I originally purchased the Benefit Cosmetics Big Beautiful Eyes, which has Boi-ing 02 in it. I really liked it a lot. A little goes a LONG way. It's thick consistency offers full, lasting coverage. It goes on best with a light pat of the finger tip or with a concealer brush. I recently purchased Boi-ing individually, and I'll be interested to see how long it'll last me.

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Customer Rating:
Summary: Could not believe my eyes!
Comment: Fact: I've had dark circles under my eyes since college. I've literally spent hundreds of dollars (maybe thousands) in the last decade trying everything from Maybelline to Lancome to Clinique (and really did like the Airbrush Concealer) and finally Mary Kay. Up until 2 days ago, the MK concealer (light ivory) had done the best for me - no creasing, easy to apply, etc.

Problem: After 3 hours, my eyes began to look like one who doesn't get enough sleep and doesn't drink enough water. Ok, so maybe that's true. I don't get enough sleep and I don't drink enough water, but that's a topic for a blog, not a review. No concealer I'd found really did the trick of CONCEALING. Concealing the dark is not easy.

Solution: Boi-ing by Benefit in light. Excellent is an understatement. Let me just say, I applied it this morning before 8 am, had an all-day teacher's meeting in a stuffy room of long-winded speakers, then went to aerobics. After working out, I checked my makeup just to see how tired I looked (because boy, I sure felt it). SURPRISE! Even after all the humidity, heat, and sweat, my eyes were still bright. No, I'm not lying...it's all true!

BRAVO! I'm anxious to sample other products by Benefit!

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Customer Rating:
Summary: creased for me
Comment: I bought this product and while I give it high marks as a concealer, it gets low marks as under eye concealer for me. Within a half an hour, I had creases under the eye and throughout the day had to "REPAT" my eye area.

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Customer Rating:
Summary: Awesome product
Comment: I have used Bo-ing for several years to cover dark undereye circles and purplish veins on my eyelids. If I only had one beauty product (aside from sunscreen) that I could apply daily, this would be it. It instantly takes me from looking tired and puffy to awake and bright-eyed. A little does go a long way and I typically end up buying one compact of Bo-ing a year. So the price isn't really bad for a year's worth of daily use.

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Customer Rating:
Summary: Worth trying
Comment: The unfortunate truth about shopping online is that it is hard to predict colors. Medium did pretty good at concealing my horrid under eyes, and rubbing my finger over the surface of the pot worked well for getting the right amount ( you don't need a lot), but medium is a bit yellow. Sephoria paid the return shipping and refunded my money. One day I may work up the courage to try their light shade- though I'm afraid it will look a little silly over such dark evil allergy undereyes. Color wasn't horribly wrong, but a little wrong goes a long way when it is right by your eyes.

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